Here & Now

What's 17 November 2016

Our countdown to deadline is well and truly underway and we're pleased to announce the Digital Jury is now confirmed. Headed by Rodrigo Sobral from R/GA London. As Vice President and Executive Creative Director, he leads the agency's creative vision alongside his partner James Temple and provides thought and innovation leadership for its clients. He joined R/GA in 2013, with focus on developing Broadcast and Campaigns capabilities, as well as a bold creative vision to realise the agency’s ambition of becoming an integrated agency.

As a result of his successful leadership he has seen R/GA London double in size, win accounts like Nike, Google and be named Agency of the Year by Creative Review, AdAge and Campaign Magazine. During this time he also won a Gold Integrated Lion in Cannes, a Clio Film Grand Prix, three D&AD pencils between other major awards - a clear confirmation of the fully integrated approach Rodrigo believes in.

Rod is also a founding member of R/GA Los Angeles (Hustle) and Global Executive Creative Director on the Beats By Dr. Dre account. He led the development of the acclaimed Beats Pills, Hear What You Want and The Game Before The Game campaigns, helping the brand to become the #1 headphone in North America and Europe in advance of its acquisition by Apple for 3 billion dollars.

Prior to R/GA Rod was the Co-Founder and Executive Creative Director of the Mill Digital and before the Mill, he was a Creative Director at AKQA where he developed the prestigious Lace Up Save Lives, Nike Football+, Nike Supersonic campaigns and won a Titanium Lion for the Write The Future campaign.

Over the last two decades, Rodrigo has been responsible for creating films and campaigns that move with culture and for designing genuinely useful products and services for leading global brands. He works by shaping a multi-disciplinary environment and his integrated approach to communications opens up fresh possibilities for brands and agencies thirsty for innovation.

Rodrigo has been recognized nationally and internationally by every major industry award show including 10 Cannes Lions, 5 D&AD Pencils and 4 Grand Prix in other major awards. He served as jury in awards and has been profiled as Top 20 Creative Players in Brazil by Meio & Mensagem in 2008, named in the top 20 Creative Directors in the UK by Campaign magazine in 2014 and named ‘Hot 100” by the British Interactive Media Association in 2015 - the annual showcase of the digital industry's brightest stars.

Joining Rod is Duan Evans, ECD at AKQA. A leading industry creative talent with over twenty years' experience. Promoted to ECD in 2011 Duan has been with AKQA since 2000 working across a hugely diverse range of AKQA clients including Xbox and Nike creating world renowned work, winning a multitude of international awards, and helping build a creative team that is second-to-none.

Ricardo Figueira, ECD, at Saatchi and Saatchi is also on board for the first time. In December 2015 Ricardo joined Saatchi & Saatchi as Digital Executive Creative Director. Previous to this, at JWT London, he ran a very diversified international team, developing innovative, integrated and digital communication/solutions for Global, European and British markets for almost 4 years
Ricardo is Brazilian and in 2010 moved from Sao Paolo to London to join Glue Isobar as Creative Director for Global Clients. Before that he was Creative Vice President for Isobar Latin America, partner and Creative leader of AgenciaClick, the biggest Brazilian digital agency that featured the 6th position in the Global Gunn Report. There he led more than 120 people in the creative team for more than 10 years.
Figueira has already won more than 100 international awards, including seven Cannes Lions, several One Show pencils, Clio, LIAA, etc. He also created the world’s first interactive cinema for Fiat that was elected The Idea of the year in Venice Festival of Media and Innovation. He has worked with clients like Adidas, Coca-Cola, MSN, Visa, American Express, Nestle, J&J, Shell, Unilever, Fiat, Nokia, Sky, HSBC and many others.
Figueira was jury member of Cannes Festival, The One Show, Clio, The NY Festival, Art Director Club NY, London International Awards and D&AD twice, representing Brazil and UK. In 2005 he was nominated creative of the year in Brazil by MSN/M&M, but being father to Joao Pedro and Estela is his proudest job. Ricardo was born in Brasilia, the Brazilian capital designed by Oscar Niemeyer, where he studied Graphic Design and co-founded his very first creative hot shop in 1997.
Piero Frescobaldi, Chairman and Founder, Unit9
Will Francis, Speaker & Digital Commentator is back with us again this time round. Writer, speaker & commentator on technology and culture. Author of Cocktails of the Movies. Will is a Founder of Vandal London, formerly Editor of MySpace UK and founder of Harkable. Listed by Telegraph, Independent, NMA as a top technology and media influencer. He's also a really nice chap!
Julie Seal, Creative Director, Creative Shop Facebook & Instagram is a new addition to Fresh this year and her career began with a gin and tonic, a good bra and a motorbike, (though not in the way you might expect). And she has since bounced between every type of advertising finally landing as Creative Director in agencies such as Sunshine, R/GA and Mother, before becoming Creative Strategist at Facebook & Instagram. She works in their Creative Shop helping brands and ad agencies to make their ads better on the platforms. Though her job is like being a mini ad agency in a single person – and as such, it's ridiculously good fun. On the side she writes plays, screenplays, short stories and books, overly-instagrams her dog, and runs a supperclub for singles in her home in Brockley.
 Also on board for the first time is Eloise Smith, ECD, Mullen Lowe Profero.Since joining Lowe Profero in Jan 2014, which is now part of the Lowe network, she has won a raft of awards, created a 360º global campaign for the Syfy Channel, built a tweeting teapot, hired some lovely new people and had record profits. She has worked across digital, integrated and ATL agencies, from start ups to big networks, on everything from FMCG, to cars, to retail, to fashion. A a member of the BIMA executive board, speaker at SheSays, juror on D&AD, Eurobest and Creative Circle, we look forward to Eloise being on board with Fresh.
Piero Frescobaldi, Chairman and Founder, Unit9. One of the leading multidisciplinary production companies working in different interactive areas: films, games, virtual reality and digital technology. Founded in 1997, UNIT9 operates globally with offices in London, Los ... Area served. Global. Key people. Founders: Piero Frescobaldi Tom Sacchi Yates Buckley.
Tomas Marcenaro, Rexona Global VP, Unilever is also on board just to make sure we have some client input as well so look out world, its a first class jury all the way!

Now, Here & Now, we need to let you know how to submit entries to suitably dazzle our amazing digital jury...

It's actually really simple

Enter Online
Title of Entry & a Screen Grab
Upload a 3 Slide PPT/Deck

Page One, Title/URL, few details
Page Two, Images/Screen Shots/Branding
Page Three, Summary, Results, Outcome

Don't forget if any sites are password protected or have limited access you will need to let us know!